At the end of 2013, both Olympus and Panasonic confirmed that they would be cutting back on low-end compact camera production, an inevitable reaction to the dramatic decrease in digital camera sales and the rise of the smartphone as a portable shooting device. As a change in strategy, they will begin investing their money and efforts into mid-to-high end mirrorless Micro Four Thirds models, two of which are the subject of this comparison.
The OM-D E-M1 and Lumix GX7 are representative of Olympus and Panasonic’s change in mindset. Though compact compared to their DSLR counterparts, they aspire to professional heights regarding both image quality and performance.
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