sony full frame mirrorless

Five new lenses for Sony’s mirrorless full-frame system & Pro Support comes to Europe!

15/09/2014 By Mathieu Leave a Comment

Sony fans all around the world have all been anxiously waiting to discover what the next batch of Sony lenses would be for its full-frame mirrorless system. The 16-35mm f/4 is not a surprise but just an official confirmation, but many of us were curious to see which focal lengths would be covered next. Well, now we have some answers!

Shooting with the Dark Knight – First Impressions of the Sony A7s

14/07/2014 By Mathieu 17 Comments

I’m not going to hide the fact that the Sony A7s is a camera that I’ve been eagaerly awaiting ever since I first heard the news of its existence. While I enjoyed shooting with the A7 and A7r and appreciated their wonderful image quality, at the time of their announcement the first thing I wrote was: why not draw a more drastic line between the two cameras? Why not have a “Nikon D4 like” sensor with amazing sensitivity in low light?

Sony’s Full-On Full Frame Attack: The A7 and A7r are made official!

16/10/2013 By Mathieu 4 Comments

There has been such an onslaught of rumours over the past few months about Sony’s plans to make a Full Frame interchangeable lens mirrorless camera that many of us were even beginning to wonder if all this talk was simply a clever ruse of Sony’s to get people talking about the brand.

Sony’s Official Announcement: NEX-5T, ILC-3000, two new lenses…but no Full Frame NEX?

30/08/2013 By Heather Leave a Comment

If there is one camera company that is investing in the mirrorless movement at 110% capacity, it is Sony. Just this month, the company announced two new mirrorless cameras, the NEX-5T and the A3000, and two new lenses, the 16-70mm f/4 Zeiss and 18-105mm f/4 G PZ. Though still very much a rumour, this announcement will most likely be followed up by the much-anticipated confirmation of the Sony Full Frame NEX in the coming weeks. (We certainly can’t say that the good folk at Sony have been spending 2013 twiddling their thumbs, now, can we? :-))

Will 2014 be the year of the Full Frame mirrorless camera?

18/05/2013 By Heather 1 Comment

If 2013 was the year of powerful fixed-lens compacts such as the Fuji x100s, Nikon Coolpix A, and the Ricoh GR, 2014 will most certainly be the year of the Full Frame mirrorless camera.

So far, the only Full Frame mirrorless cameras in existence are the Leica digital M series (except the M8) and Sony RX1, whose mix of incredible image quality and compactness make them every photographer’s dream companion for the streets and travel. However, it is hard to ignore the price. Whereas the above-mentioned fixed-lens mirrorless cameras all cost around $1000, the new Leica M costs around $7000 (body only), and the Rx1 will eat away at two month’s salary at just below $3000 – a difficult expense to justify!